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Ananda is promoted by Mr. Radhe Syham Dixit , a veteran in the Indian Dairy Industry with more than 24 years experience in different capacities. He has a deep insight on corporate matters and is responsible for the creation and the success of Ananda Brand and under his foresight the Brand has grown from strength to strength. Mr R S dixit provides visionary leadership to the professionals manning the company to ward off intense competition cutting the industry and to maintain respectable position in its area of operation .

He believes that the greatest assets of this country are the farmers (incidentally Mr. Dixit himself belongs to a farmer family and grew up facing varsities in life) and he has dedicated his life to the task of harnessing the power of the milk farmers in a manner which promote their larger interests. Mr Dixit has immense understanding of how brands work, the importance of building brands, the focus on quality, value for money and customer centricity as a bedrock of all. He is constantly driven to work hard to provide range of superior products, consumed by every age group, and a favourite in every part of our diverse land. He firmly believes that “value for money” is not just about low prices – it means offering the best quality products at the most reasonable price.

At present Ananda consists of the following companies:

1. Ananda Dairy Foods Pvt.Ltd. (Manufactuirng & Sales)
    
2. Ananda Agro Products Pvt.Ltd. (Retail Segment)

3. Dairy India Pvt.Ltd. (Manufacturing & Sales)

4. Libra Crafts Pvt.Ltd.(Real Estate business)

5. MDS Infra Projects Pvt. Ltd.(Real estate business)

6. Killa Financial Pvt.Ltd. (NBFC)

The company is growing consistently at the rate of 20% where in the industry growth rate is 10%. The group has plans to double its revenue by generating a turnover of INR 1000 Crore in next five years.

Ananda - An Overview
Year of Establishment 1989
No. of Village societies 2500 plus
No. of Chilling Centres 25
No. of Farmers 1.2 lakh plus
Total Milk handling capacity per day 10 lkh litres per day
Milk Collection (Daily Average /day) 6 lkh litres per day
Sales Turnover -(2011-12) Rs.500 Crores

 

ANANDA PRODUCTS

Pasteurised Toned Milk

Ananda Toned Milk is the right way to stay fit and manage a balanced life without taking out milk from your diet.

Toned Milk Dahi

Ananda toned dahi is the best toned dahi available in the market for the calorie conscious people.

Masala Chaach

Masala Chaach

Ananda Masala Chaach is uplifting especially during the hot summer days.

Top Recipes

Badam Doodh

Badam Doodh

Almond MILK is a beverage made from ground almonds

Apple and Almond Halwa

Apple and Almond Halwa

A halwa with a difference - apples and almonds give it an extra special taste.

Badam Pista Phirni

Badam Pista Phirni

Milk based dessert enriched with nuts and served chilled.

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WHAT'S NEW

Most Trusted Company

Ananda Dairy Awarded India’s Most Trusted Company 2017

Ananda Dairy is now the most trusted brand in India in 2017, according to TRA Research's India's Most Trusted Brand of 2017 report.

Mela

Ananda at Nauchandi Mela of Meerut

Ananda is recently participating at Nauchandi Mela; where it is becoming a keen point of interest; for an extensive number of visitors. Ananda disp

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Ananda Paneer Now Available in Agra

Ananda Dairy Ltd. one of the leading dairy brands in India, is thrilled to announce that its range of fresh paneer is now available in Agra. Keepin

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